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Keyword density and placement are important parts of optimizing your articles for search engines. Search engine spiders scan a page in a way that makes it important to place your keywords where they will be detected and recognized as a keyword, so that your article will come up when someone searches for that keyword.

What is a Keyword?

A keyword is a word that is going to be placed in your article several times, not just once as that would make every word a keyword. When a spider sees that you have a word placed several times in an article, it will determine that your page may be useful to users that search for such a keyword.

Over Optimizing Your Articles

It is important to note that there is also such a thing as over optimizing your articles for particular words, this is known as “keyword stuffing”. When you stuff keywords in an article a spider will detect that you are trying to trick it into placing your article high in the search engine results for that word, and will instead penalize your site and your page for doing such. This may even affect the rankings of your other pages or get your site blacklisted from a particular search engine if you are found keyword stuffing too many times.

What is Keyword Density?

Keyword density is how many times your keyword is placed in your article. Most use a percentage to determine how many times they will put a keyword in an article. For instance, if you have a 500 word article and want to achieve a keyword density of 5%, then you will need to have the keyword in your article exactly 25 times. You can find hundreds of resources and guides recommending one keyword density over another and the reasons behind the logic, however, in the end you will have to determine which density is more profitable for your articles. Each webmaster as their own density that they like to achieve based on past results. As long as you don’t over optimize and you are making sufficient profit from your rankings, then you can choose whatever keyword density you like.

The Right Density

No matter what exact density you choose, it is important to place keywords so that there are more at the beginning and end to produce an hour glass effect. Having the right keyword density in your article makes it more likely that you will make money off of that article because it will rise in the search engine results and be seen by more people.

A quick way to get some articles circulating at article sites is by purchasing ones with private label rights. You will need to do some work to these before you submit them.

Understand that other people are  purchasing the same private label rights. When several people submit identical articles, each listing themselves as the author, it becomes a problem. Your need to make your private label articles unique.

In most cases, buying these articles allows you to change them in any way you please.  It is your choice whether to do a total rewrite or you can just change a few things that will make it different from what the other owners of the same articles have.

Change titles and subtitles completely. Don’t  change their meaning, just the wording. Make sure the headline still tells readers what the article is about, just say it in a different way.

Next, change the first and last paragraphs. Again, keep the original meaning of the paragraphs, just change the wording.  Just changing a few words in each sentence can make all the difference.  Making these changes will only take a couple of minutes. Replace one word with another one that exactly the same meaning as the original word.

Change links that appear in the article. Use your own affiliate links, or even with product links if want,  just as long as the links you are placing in the content still fits with the content you are good to go.

Finally, read the article through. Is there anything that you would normally word differently, or even say better? If so, change the wording to your own. With the above changes, the article is an original and no longer just a private label rights one!

If you want to make money writing articles online, there is a good chance that you will turn to the internet in search of paying clients.  Unfortunately, you are likely to come across a number of scams along the way.  Writing articles for money is a great work-at-home opportunity, but, work-at-home opportunities are often common fronts for scammers.  So, how can you avoid these scams?  You may be surprised just how easy it is.

First, it is important to know what types of scams are out there.  You may find what appears to be a great client who wants you to write 15 articles on fashion jewelry.  However, after submitting your articles, your client is nowhere to be found.  They took your articles without paying for them.  For a writer who takes great pride in their work, this is one of the worst types of scams to fall victim to.  There are also scams where companies, claiming to provide you with article writing jobs charge you a fee and then just take your money and run.  Some scammers will also create fake article writing jobs in hopes of getting your personal information.

As for acquiring your personal information and using it illegally, a legitimate business owner may need your social security number, as they need to report this information on their taxes.  Unfortunately, this is how many scammers get personal information out of hopeful writers.  To prevent this from happening from you, know the difference between a well-established website and company versus someone who is only asking you to write four articles.  Work with a new client a few times before providing them with any personal information.  If you are paid and without problems, the individual or company in question really may need your personal information.

As for someone taking your articles and running, without paying you, there are a number of ways to avoid this scam.  Be cautious of new clients.  For projects that are large in size, request a small amount of the payment upfront or at the halfway point.  If you aren’t paid, don’t write more articles.  For smaller projects, where you may feel uncomfortable asking for payment upfront, use you best judgment.  If your articles are not paid for, you retain the rights to them, meaning you can resell them.

As for “companies,” who request you pay a fee, you will also want to use your best judgment.  There are legitimate companies online that will charge you $5 or $10 a month to participate in their article writing programs.  A small fee doesn’t mean that the site is legitimate, but run away from fees that are high, like $20 or more.  Also, never pay a company that claims you can make thousands of dollars a day.  Article writing can be a well-paying gig, but since it is a legitimate job, so you should have reasonable expectations.

As previously stated, be sure to use your best judgment.  Although some online scams can be easy to fall for, most are easy to spot and from a mile away.  As long as you know that article writing scams do exist and what to look for, you can better protect yourself.  By steering clear of the above mentioned scams, you can enjoy a long and profitable career as an article writer.

Are you constantly banging your head in frustration on not receiving all the internet traffic you would like to get to your web site? Are you tormented from information overload listening to all the latest free website traffic tactics and not being able to understand any of it? Are you dejected of people trying day and night to harassing you to max out your credit card and get loans for Google clicks, and in the process loose your credit score? Are you stupefied by the way your website just dropped out of the Google search results? Or are you just too broke and all you have to rely on is getting some free website traffic tactics?

You can employ website traffic tactics without spending dime. However, knowing how is the real deal. Here’s the score:

1. Link it

Of all the effective website traffic tactics that can get you best results, linking to and from other websites is the one of the most widely-used method. Just make sure that the Internet business you are exchanging links with is relatively if not utterly related to your own business. And of course, don’t overkill as this might ban you from search engines.

2. Meet Meta Tags

Another way of to acquire your desired traffic for your website is through having your Meta tags contain usually used keywords that target your business. Meta tags help search engines in describing your web page. If you’re quite adept with the HTML aspect of your web pages, manipulating your meta tags would be a breeze.

3. Keyword-rich AND sensible content

Writing or acquiring articles that provide solid information regarding your business is one of the best ways. Making use of free keyword suggestion tools such as Overture will help you on which keyword or phrases to work on to better lead more traffic to your website. Making these write-ups very readable and genuinely informative will make you many repeat visitors to subsequently become repeat clients.

Submitting these articles to various article directory listings will provide more visibility for your business as long as you keep your resource box in tact to create for yourself numerous back links.

These methods, if employed properly, will not only make your web site popular but will make you achieve your most desirable result – higher conversion rate.

Article Marketing and How It Works

It is an established fact that Article Marketing works by a large number of Internet Marketers in wide variety of niches. This has been repeatedly proven.  However, those who have not ever attempted article marketing tend to think that it is harder or more time consuming than it actually is.

Starts by writing an article. This can be done by yourself or you can hire a ghost writer. The cost of  ghost written articles is usually less than $10.00 for a 300 to 500 word article. It is important that the article be informative and related to your niche. The article should not sound like a sales letter.

At the end of the article, you include your ‘resource box.’ A resource box is simply information about the author, and it usually includes a link to the authors related website, a link to subscribe to a newsletter, and possibly even an email address to contact the author. If your article is ghost written, you are still the author.

Underneath the resource box, you type a statement giving others the right to reprint the article for free, as long as they don’t change it and keep your resource box attached.  This allows others to help make your article viral.

Once the article is written, you should distribute it to as many article directories as you can find. It helps to also send the article to ezine publishers within your niche for consideration. You can find lists of ezines in the various ezine directories that are available on the Internet.

Submitting the articles yourself is a time consuming task. If you can hire someone else to do that work, you will have more time overall to concentrate your efforts on other marketing tasks, including  producing more articles.

The Importance of Article Marketing to Improve Business

Writing is a passion. It is a profession. It is a craft. It can be a hobby. It can also be a marketing tool. How? If you have a business and your aim is to get the word out about you, one way to go about such task online is through article marketing.

Marketing Strategies
If you own a business, whether it is a startup or a big company, you would always think of ways to promote your stuff. This is the main reason why creating web sites are popular these days. More and more people are getting hooked with how the cyber world works wonders.

If you own a web site, the next thing that you will think about is how to drive traffic to it. Just like how you do it offline, you have to reach out to your target market and lead them into clicking your URL.

Article Submission Sites

With the advent of many credible article submission sites on the web come entrepreneurs who are seeing opportunities open for them to speak out and pique the interests of their potential clients.

And how do you go about this?

1. You create good content. What does this mean? For example, you are a printing company who caters to business people and professionals. You offer postcards, business cards, brochures, newsletters and the likes. When you write the articles, you will not only think about ways to design your postcards, you will go and direct the material to your target market. You can write an article about ways to design your postcards to help your food business.

This way, you already are capturing a niche market. These people will be interested with the products that you are offering. They will be more interested if they will get a view of how they would be able to utilize such tools. And the perfect avenue for you to do so is through the good and functional contents that you make available for these people.

2. Take time to fill out your Resource Box

When you submit articles to directories, they allow you a space to have your author’s biography. No, this doesn’t mean that you have to brag that you are a good looking, 40 something, with bank savings. You are not looking for a partner. You are looking for clients.

To do this right, include your name, your web site address, a tag line or your business’ unique selling proposition and a call to action for your readers. This is the venue where you will promote your own stuff and lure them to click on your links.

Now do you understand why it is important to create quality contents for this purpose? People must trust that you can deliver what you have promised. They don’t know you. But in establishing your name as an expert in the field where they need help, they will learn to appreciate you and may later become interested as to what you are offering them. You cannot achieve that with crappy articles.

If you don’t have the knack for it, you can always hire freelancers to do the job for you. This way, you will be able to provide article marketing to submission sites while you reap the benefits of such move through time.

ArticleDollars.com Buy articles for website content. Buy articles for blog content. No frills, no upsells! Thousands of niche article packs to supply content for any blog or website. Check back often as we add more niche article packs daily.

If you would like one free article pack in exchange for a link back, please contact me.

Effectively Using Articles to Market

In the short history of Internet Marketing, using articles to sell has always been one of the best and easiest ways to market a business or website at little or no cost. This will hold true in the future just as it does now.

Article Marketing works with  a domino effect. One article is written, and it travels from your computer to several article banks, providing back links to your website. From there other website owners copy the article, with the authors information included, and publish it in their newsletters or on their websites. The article may even end up as part of a compilation for an informative ebook.

The important thing is that the article spreads far and wide-or becomes viral. This accomplishes many things. This provides you with back links to your site, as mentioned above, which helps with search engine optimization. Since your author’s information, or resource box as it is called, is at the bottom of the article, your website gains increased traffic and greater public awareness.

Writing articles accomplishes a couple more things that are important in ecommerce today. First, writing and distributing articles helps to establish you as an expert in your chosen topic and secondly, it helps to build a ‘relationship’ with people who read your articles, gaining their trust.

Writing and distributing  at least one article per week to the various article banks is common with successful internet marketers. They may use articles that they wrote for their newsletters then offer them out for distribution.  If the business owners can not write well, or don’t have the time to write their own articles, they typically hire some other writer to create the articles for them.

The articles that are distributed by successful people are informative and well written. These are not sales letters disguised as articles but instead are vehicles providing helpful information, with the author’s information at the bottom, including a link to the website. This in turn gets readers to visit the marketer’s websites.